Workflow Guide

Handoff Governance Blueprint

Codify how pipeline transitions stay clean from marketing to success.

Operational Friction

Teams lose deals when customer context is trapped in notes or never collected during handoff.

How the Workflow Operates

Automated prompts capture required context, while alerts enforce SLA compliance at every stage.

Workflow Timeline

Five stages make every transition accountable and auditable.

  1. 1

    Signal Intake

    Capture form submissions, intent, and product triggers with enrichment applied automatically.

  2. 2

    Qualification Sprint

    Guided call frameworks and data prompts ensure consistent discovery.

  3. 3

    Activation Handoff

    Ops validates required fields before passing to onboarding with a context packet.

  4. 4

    Lifecycle Orchestration

    Playbooks keep sales, success, and marketing aligned on follow-up tasks.

  5. 5

    Continuous Governance

    Dashboards surface SLA breaches and auto-create remediation tasks.

Capabilities That Power the Workflow

SLA Monitor

Tracks every touchpoint with automated escalations.

Context Packet Builder

Auto-assemble customer intel for downstream teams.

Experiment Sandbox

Test new handoff paths with guardrails before rolling to production.

Enablement & Governance

Role-specific guides, recording libraries, and in-app coaching reinforce every stage.

Metrics That Matter

Monitor acceptance rate, time-to-first-action, and expansion readiness across the journey.

Frequently Asked Questions

How are exceptions handled?

We tag blocked handoffs and notify the owning leader with remediation steps.

Can we customize stages?

Yes. Workflow steps are configurable per business unit or region.

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